IT’S A FULL ACAI REGIMEN.  While other brands have utilized Açaí’s remarkable antioxidant properties in individual products, this is the first full skincare collection (cleanser, toning mist, serum, moisturizer) utilizing Açaí to help reduce fine lines and wrinkles, even skin tone, increase luminosity and renew skin vitality.

IT’S PERFORMANCE PROVEN.  Clinical testing on this product (see details in attached release) showed that a significant percentage of testers using the products reported that their skin felt years younger.  The formulas use antioxidant-rich Açaí Berry Extract (Açaí Berries have 15 x the antioxidants of the red grape) to combat environmental aggressors and stimulate skin’s natural renewal process to improve and maintain the look of healthy skin.

IT’S ALL NATURAL AND ORGANIC. This is Kiehl’s very first, fully 100% natural origin collection, and the first full collection by Kiehl’s that’s Ecocert Certified Organic 100% Natural Origin—all four products are certified as an organic product by Ecocert.

IT’S CRADLE TO CRADLE CERTIFIED. Cradle to Cradle measures the Eco-Intelligence of products, including ingredients, packaging, manufacturing, sourcing and labor.  All packaging is recyclable, and three of the four products are packaged in post consumer recycled (PCR) packaging.

Açaí Damage-Repairing Skincare is the ideal reparative and preventative regimen for those experiencing the first signs of aging as a result of overexposure to environmental aggressors and free radicals. And, as it’s new mid-September, those coming off of a summer in the sun will especially want to use the range to help repair accumulated seasonal damage.

The collection includes Açaí Damage-Minimizing Cleanser, Açaí Damage-Protecting Toning Mist; Açaí Damage-Repairing Serum; and Açaí Damage-Correcting Moisturizer.  The “star” of this collection is our Açaí Damage-Repairing Serum which contains the most concentrated amount of the Açaí ingredient, and can easily be incorporated into one’s present skincare regimen.

Post from: Aging Fabulous

This list is definitely something you need to bookmark, print and refer to whenever you are checking out new products for beauty & skin care in 2009. My favorite is the Acai Berry which is unbelievable and a must have for feeling fabulous. You will be seeing a lot of Acai, as well as all of the ingredients mentioned below. Put together by Pierce Mattie PR and one that contains key ingredients for a happier, healthier, you!

2009 Beauty Forecast: Pierce Mattie PR Names the Top 10 Ingredient Trends

In previous years the beauty industry transitioned into the importance of being all natural with products ranging from skin care to spa treatments to hair care to cosmetics. In 2009 the focus will no longer just being about who is green or all natural, but about specific ingredients and their benefits. Pierce Mattie is known for forecasting trends in the beauty industry, so without missing a beat, the Beauty PR firm names the top 10 ingredients that consumers will hear more about in 2009.

Argan Oil: This incredible skin care miracle, known for being one of the richest natural sources of Vitamin E with 80% essential fatty acids, has been a beauty secret of Moroccan women for centuries. It can be dually used on skin and in hair for its high level of antioxidants and ability to replenish hair and skin’s natural moisture.

Acai: Sometimes referred to as “The Fountain of Youth,” this Brazilian berry contains antioxidants, amino acids, essential omegas, fibers and protein that positions itself as a formidable fighter in anti-aging products. Acai can be found across the board in skin care, cosmetics and hair care products.

Goji Berries: This nutrient-rich berry, well known as Wolfberries in the Himalayas, has often been called a “super food” due to its abilities to fight free radicals and boost the immune system. While there are no inherent benefits of Goji in fragrance, that hasn’t stopped perfumers from including this sweet yet tart scent into their perfumes.

Baobab: Rich in riboflavin, niacin and vitamins C, A, D and E, baobab has incredible anti-aging properties although you won’t just find it in creams and moisturizers, but also in exfoliating scrubs and hair care.

Acerola: Ingredients high in Vitamin C, like acerola, are being used more often due to their ability to even out skin tone and brighten complexion. Skin care brands will be using acerola more to target those who have issues with skin redness and inflammation.

Blueberry: Chock full of amino acids, vitamins, antioxidants and essential fatty acids, blueberries are another super food that will be used to fight aging in beauty products. Also known as a “super fruit,” blueberries have long been known for its ability to revitalize the skin; it was just a matter of time before beauty brands began to incorporate it more into their skin care products.

Probiotics: Last year Pierce Mattie PR termed probiotics a “buzzword” among beauty brands, but now those brands are delivering more than just buzz with this sister category to Cosmeceuticals and Nutraceuticals. Probiotic skin care will be branded as another “clinical-like” line of products, which beauty consumers tend to lean towards as science-based.

Palmitoyl Tripeptide-3: This Cosmeceutical that is becoming found more often in anti-aging products to fight fine lines and wrinkles will be even more prevalent in 2009. Products that contain Palmitoyl Tripeptide-3 will be branded as a temporary alternative to cosmetic procedures.

Myrrh: With the increasing popularity of Ayurveda in the Unites States, this ancient ingredient is also resurging in perfumes and skin care products. The rich royal resin with the slight vanilla fragrance so popular in incense also stimulates circulation and has lifting effects.

Turmeric: A highly regarded ingredient in India, Turmeric is widely known for its medicinal properties. Turmeric will be found in acne-related creams and lotions, as it is an antiseptic and can aid in preventing and removing blemishes. It will also be found in hair removal products as well as in the formulation of sunscreen in more natural products as well.

Here’s to you and all of your beauty!

Cheers,

Beth

Post from: Aging Fabulous

Could it be garlic? How about broccoli?

The hunt is on for superfoods: Foods with extra nutritional oomph, qualities that will supposedly combat all those vile trans fats and vicious free radicals that cause premature aging. (Free radicals are harmful molecules that are blamed for cancer, heart disease, even Alzheimer’s.)”

I certainly like the idea of eating my way younger and I’m certainly going to be on the lookout for this acai (pronounced ah-sigh-ee) berry. Until just a few minutes ago I hadn’t even heard of it, but apparently it is THE superfood of all time. And just in case you are wondering, the berry comes from an Amazon palm tree so I guess planting a bush is out of the question.

It seems that until these berries make it to our supermarkets or health food stores, I will will settle for my regular old garden vegetables. But I will be waiting in line for my very first acai smoothie. I hear that it tastes like blueberries, black currants, chokecherry and dark chocolate. Sounds pretty good to me.

More on the story…

Post from: Aging Fabulous