Cologne of the Day: Tim McGraw

I finally got the chance to smell Tim McGraw’s new fragrance.  While I don’t like it quite as much as Sean John Unforgiveable, it’s not too bad.  It definitely has lasting power and a masculine drydown.  It is a little bit like an ‘edgier’ Stetson, and would be easy to wear too much (teenage boys, be careful!).  I reported on this way back in November, and here it is! The whiskey notes really do come through, in a boozy, woody sort of way. It could use some leather IMO, but it’s far better than I expected for a mass-market celebrity scent

Top notes: bergamot and nutmeg

Heart notes: lavender, oakmoss

Base notes: amber,patchouli,sandalwood,aged whiskey

The packaging, from the bottle to the carton, was inspired by McGraw’s modern appeal with its uniquely shaped rectangular glass bottle. The sleek silver cap to the black leather like collar, which resembles the brim of his signature cowboy hat, the McGraw bottle is masculine and sophisticated. The carton’s matte black texture, coupled with the custom-designed silver embossed pick at the top of the carton and rope running along each panel, communicate a fashion-forward, sexy fragrance.