L’Oreal’s Beauty Barometer
August 28, 2009 by Aly Walansky
Filed under Beauty
I have heard of the Lipstick Index, but the Beauty Barometer was new to me…until I realized it’s essentially the same thing!
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Basically, L’Oreal commissioned a usage survey, asking 4,000 women in the US and in 4 European nations about what they used and why.
The results are very interesting! Essentially, women have changed the shades they usually purchase – the look now is more “natural,” but are still using their favorite products.
Here’s some other results:
– Half of women think wearing makeup at work makes them appear more in control, and in result, gives them an advantage
– 40% of women are wearing more neutral shades now than they wore before the recession started
This is where the lipstick index allusion comes in – many women wear makeup because it makes them feel more self-confident and it also improves their self-image (this is over 80%!), and 90% have not changed their makeup usage despite the economic situation!
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You state that women that wear makeup are more in control and I totally agree but mainly because you feel good about yourself. I would say the same thing about people that work out. A good makeup session with a makeup artist can work wonders for your attitude as well. I personally love dealing with confident women…so fix yourself up and turn your light on.