Viral marketing is the best thing that ever happened to the Internet – and sometimes it results in great educational tools for us beauty buffs.
Tarte just released some awesome tutorial videos to YouTube – a great step-by-step guide to how to use some of their most popular products.
My favorite one so far is the cheek stain how-to video, this is especially true since I am a beauty editor and have always had problems knowing how to best use my stains. Now I can just COPY them! I love the Internet. Check it out:
Pay careful attention: It’s about DABBING, not rubbing. …read more

A bit of rose on your cheeks is the ideal if you are going for ultra-feminine ingenue.
Too Faced Pinch My Petals Blush is a new, great, choice: It is a pinkish mauve that gives a fun fresh flush that is rosy yet sheer.
It’s friendly to many skin tones, so don’t be afraid to give it a try!
Image: Sephora

I think I’ve waxed poetic more than enough about my love of a good shadow palette.
I feel like having all you need for a variety of looks in one place makes it way more likely we’ll take that plunge and TRY a new look. It ain’t like in this economy many of us are going to go out and buy a dozen shadows separately, right?
Even if you will, it gets way easier when you don’t have to, and with Sephora brand’s new PURE National 7-color palette, you get six wearable shades of shadows (good for day and night) and …read more

Due to a minor obsession with The Hills, I have a soft spot for Laguna Beach (the origin of the now-mega-star Lauren Conrad), and so, NARS’ new Orgasm/Laguna Beach Duo instantly got a second look. (Cause, well, everyone loves orgasms too.)
It’s actually more than a duo, because aside from containing a best-selling blush/bronzer set, it also contains Orgasm nail polish – meaning that your face and nails can match.
Note, it’s not NORMALLY necessary for your cheeks/nails to be the same color. (Especially if you are embracing the eggplant trend!) But when both are this fun sun-kissed glow, then I am …read more

I am a big fan of the cosmetic palette.
Partly due to commitment issues, but also related to wanting to have options and less to carry when traveling, a lot of options can lead to much more creative beauty choices. And, so, I love ck Calvin Klein Infinite Lustre Shimmering Blush Palette.
This palette is great no matter what your coloring or traditonal favorites – it’s loaded with warm shades of gold, rose, and pink – which work perfectly for that coveted “sun-kissed but sunless” look.
Image: Sephora

Now, I know that a bronzer being GOOD is the most important aspect of a shopping decision – but lets take a moment to observe the cuteness of the new Mini Pink Leopard Bronzer from Too Faced Cosmetics.
We know it’s a good product because it’s a smaller version of the tried-and-true classic bronzer we already love by them – but it being little makes it perfect to slip in our tiniest of clutches!
This is sort of one of those “all in ones”, it has a bit of golden bronze, some pink, and a natural shade that will help to highlight …read more

By Guest Blogger, Amy George of The Scented Life
It was all the talk of the beauty boards when Besame Cosmetics announced its super sale (up to 75% off). The brand is repackaging/reformulating much of its line, so it’s out with the old, in with the new! I made a purchase a few weeks ago, and many of the products are still available. I just love the cute, retro packaging. It’s so luxe! The lipstick tube design is inspired by a lipstick case that belonged to Hernandez’s grandmother.
Some products I can wholeheartedly recommend are the Pistachio Eyeshadow, …read more

One of the brands that I was introduced to at the Total Beauty Blog Summit last weekend was Redpoint Beauty Color Cosmetics.  They have been around for a little while, selling on their web site and on QVC, but, once again, my lack of TV watching has caused me to miss something good. 
They gave us some very interesting introductory products for the line, my favorite of which is the NOC-Out Cover-Up Compact.  This is a great concealer product!  The compact contains 3 colors – a yellow based color to cover up redness (just apply a thin layer over …read more