Photo© 2008 Sasha Manuel

L’Oreal Elsève Nutri-Gloss Haircare System, Pearl Protein

Mirror-shine, cashmere touch. Detangles instantly. Perfectly nourished, the hair fiber becomes stronger, and more dynamic. Your hair looks revived.

What’s on the lineup:

L’Oreal Elsève Nutri-Gloss Care Shampoo
L’Oreal Elsève Nutri-Gloss Daily Rinse-Out Treatment
L’Oreal Elsève Nutri-Gloss Intensive Shine Mask

Technological Innovation: Pearl Protein

The nutritive and energizing elements concentrated in Pearl Protein give natural pearls their brilliant shine and resistance. The Pearl Protein penetrates the hair to give targeted nutrition to the fiber, balanced from root to tip, without weighing down the hair. Source: L’Oreal Paris

From recommendations and reviews, this haircare system has created high expectations.

Reading the label of each product, I learned that out of the three, it’s only the Care Shampoo that gives me the usual apply and rinse instruction. The Daily Rinse-Out Treatment should be used after shampooing and before applying a conditioner. And the Intensive Shine Mask ought to be left alone for two (2) minutes before rinsing it out. So, does this mean that I really have to use all three?

One suggestion was I can choose to either use the treatment or the mask, not necessarily both. But to fully optimise the system’s effectiveness, I ought to use all three, yea? Or will my experiment prove that it’s all marketing hype to get you to buy them all?

So far, I find the scent of Elsève very appealing. Fruity, creamy notes. Not too overpowering. I’ll have to see if it’ll work well with my hair and natural oils. As for the packaging, I’m not a fan of pink but it works. A bit copy heavy, though. Long names and too much words make up the description, seemingly like L’Oreal is out-selling itself. Heh.

What’s with the “New Light Reflecting Booster”? Isn’t the Pearl Protein ingredient enough then? Anyway, this pink one is for Dull Hair, Lacking Shine types. I reckon there are two more options. I failed to note which hair types they were for. Perhaps I’ll update you guys the next time I spot them again. Interestingly, you can’t find marketing collaterals on this product line over at the L’Oreal Paris website.

Full review on the L’Oreal Elsève Nutri-Gloss Haircare System, Pearl Protein to follow. Stay tuned for that.

Meanwhile, any of you beauties have tried this haircare system out? I’d love to hear your thoughts!

Post from: eBeautyDaily