Essie Weingarten: Queen of Collaborations?
May 23, 2009 by Dina Fierro
Filed under makeup
Designer collaborations began in the world of fashion but have quickly become au courant in beauty as well – think MAC and Emanuel Ungaro or Smashbox and Tokidoki. Essie Weingarten, founder of essie cosmetics, has been a busy bee this Spring in particular, with three collaborations announced within weeks of one another.
First up, essie & Havaianas teamed up for a very special event recently that celebrated the Brazilian brand’s latest styles of flip flops as well as essie’s Spring Neon color collection. In fact, I’m still loving Perky Purple with my new silver Havaianas Fit.
Then, this week, the launch of a new collaboration with lingerie brand Hanky Panky was announced. The sweet but sexy “Panties & Polish” sets ($36) pair two coordinating colors of Hanky Panky thongs with matching nail lacquers. Since Hanky Panky’s retail for $18 each, you’re basically getting the polish for free…cool, right?
Last, but definitely not least – BellaSugar shared yesterday that luxury jewelry designer Judith Leiber will also be partnering with essie on a line of three diamond dust-infused polishes this August. Check out the full scoop here!
Image via essiecosmetics.com
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