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Tuesday, February 9th, 2010

Makeup Minute

Illamasqua Takes a Stand Against Violence

November 27, 2009 by Dina Fierro  
Filed under beauty

On August 11, 2007, 20 year-old Sophie Lancaster and her boyfriend Robert Maltby were kicked, stamped on and left unconscious – for nothing more than looking different (both were goths). Sophie later died from her injuries.

Sophie’s story resonated with Illamasqua, the bold Brit brand  known for unconventional, often in-your-face color, and in tribute, they’ve commissioned ‘Dark Angel’ – a short film by award-winning French director, Fursy Teyssier featuring the music of Portishead.

The aim of the film is to raise awareness for The Sophie Lancaster Foundation and to generate £500,000 to help educate young people about tolerance. Since Sophie’s death, the Foundation has been working with behavioral experts Huthwaite International, to put together an interactive youth workshop that does just that.

Show your support and watch the film below or purchase the Illamasqua Sophie pencil, wristband or make a donation on site. £3 from the Sophie pencil purchased and all proceeds from the wristband sales go directly to the Foundation.

For more info, visit www.sophielancasterfoundation.com.

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