MAC Heads Downtown
July 26, 2009 by Dina Fierro
Filed under New York Fashion Week
Remember our little chat recently about New York Fashion Week’s new cosmetics sponsor, Maybelline?
Well, M·A·C Cosmetics this week announced the initiative that opened up the door for Maybelline’s sponsorship – they’re taking the show on the road, baby.
John Demsey, Group President, The Estée Lauder Companies; Mazdack Rassi, Founder and Creative Director, Milk Studios; Gordon Espinet, Vice President, Global Makeup Artistry
M·A·C will host a series of runway shows, presentations, special events and other creative activities at Milk Studios (located in the trendy Meatpacking District) during New York Fashion Week (September 10-17) for the Spring 2010 season.
To date, the list of designers who have confirmed participation (including runway shows, presentations, creative projects, or special events), is IMPRESSIVE, to say the least: Adam Lippes, Alexander Wang, Altuzarra, Band of Outsiders, Barbara Tfank, Costello Tagliapietra, Erin Fetherston, Pamela Love, Peter Som, Preen, Proenza Schouler, Temperley London and threeASFOUR.
M·A·C artists will undoubtedly still be backstage at the Tents as well, but I’m very curious to see what this new venue is like!
What do you think? Are you ready to head downtown for a whole new Fashion Week experience this season?
