Multi-Tasking Magic: Per-fekt

“Perfect” is among the most overused words in beauty marketing and beauty writing – I’m guilty of using and abusing the adjective myself.  But today, I was introduced to Per-fekt, the proper noun and that’s a whole new ball game.

The first Per-fekt product that I’ve tested (there are just three in the line) is coincidentally the newest, the Eye Perfection Gel. This treatment/primer/concealer/brightener (no, really…it effectively acts as all of those things) enhances the delicate under-eye area with the most natural look imaginable.

So what does that really mean? Well, effectively, Eye Perfection Gel smoothes the skin, provides minimal coverage, treats puffiness and diffuses fine lines and wrinkles. Key ingredients with short term and long term benefits include cucumber extract, multi-antioxidants, hyaluronic microspheres, peptides and ceramides.

The product itself is a hybrid gel-mousse that dries to a near powder finish. Try applying it alone, under foundation/concealer or even over foundation or concealer for a high-def ready, nearly airbrushed look.

The packaging of this product is just as smart as the formula – a palladium-tipped applicator is uber-cool to the touch, which means it immediately sets to work on puffy eyes.

Application is really key – creator Richard Anderson stressed that when we discussed Eye Perfection Gel. To use, squeeze a pea-sized amount onto the palladium tip applicator and gently pat and smooth from the outside corner of the eye inward. Do not rub or you won’t get the same flawless finish. If you’d like extra coverage, you even try layering the product.

There are four shades available (I’m quite fair and I use “Bright”), including colorless and it’s sheer enough that you essentially can’t make a mistake in application.

If you’re intrigued by Per-fekt, you can snag the Eye Perfection Gel for $45 at Sephora stores nationwide or at www.perfektbeauty.com.