PeaceKeeper Cause-Metics Launches Eternal Equity Gloss
August 22, 2007 by Shannon Nelson
Filed under Our Beauty Tips, beauty, charity, lipgloss, makeup
PeaceKeeper Cause-Metics launches its fifth specialty lip gloss called Eternal Equity Gloss. PeaceKeeper will donate $1.00 from the sale of each Eternal Equity Gloss to the Poverty Reduction Initiative, a program lead by former Senator Mechai of Thailand’s National Assembly and other pro-active micro-finance projects to help fund an economic option for Thai women who live on less than a dollar a day.
What does eternal equity look like? Eternal Equity means that women everywhere have equal access to food, education and freedom from oppression. Inspired by this idea, PeaceKeeper’s Eternal Equity Gloss is a shade of pale rose pink with a hint of gold shimmer that is universally flattering.
According to PeaceKeeper founder Jody Weiss, “We have a unique opportunity to use our buying power to help others who are less fortunate. By purchasing PeaceKeeper products, the consumer takes an active role in becoming part of the solution.”
Eternal Equity Gloss and other PeaceKeeper products can be purchased at Whole Foods stores, Marriott Spas, Earth Fare and other specialty stores nationwide. Suggested retail price for Eternal Equity Gloss is $16.50.
Oooh, I’m going to check this out the next time I’m at a Whole Foods. After checking out their website I’m impressed, and am pretty psyched about the manicure gift set. Has anyone tried this brand out? In particular, has anyone used their lip products?
i havent tried this stuff but i have noticed it while shopping b4. it does look interesting, i just wish that companies that can donate $$ for a cause could actually make a contribution of more significance. i respect the effort but wish charities could recieve even more