Truth be told, since I live in NYC, Walmart is a positively exotic shopping experience to me.  I’ve only been a handful of times in the past few years but whenever I’m in the vicinity of a store, I feel compelled to shop.

I have no excuse for not shopping Walmart anymore though – the site just launched Health & Beauty products online for home delivery. That means that thousands of  items from your favorite mass brands like Neutrogena, L’Oreal, Pantene and Gillette can now be shipped directly to home. Convenient, right? No running out of razors or sunscreen!
To help …read more

If there’s anything that I’ve learned from my dear friend Sarah Conley of Style It Online, it’s how to wear lipstick.  And I’m not talking a natural looking nude or YLBB (that’s “your lips but better”) kind of shade. I’m talking big, BOLD color.
But the best way to wear any color (especially bold ones) is with ease and Neutrogena’s new MoistureShine Lipsticks ($9.49) make that a breeze.

These buttery, moisturizing lippies go on like a lip balm (really, I’m not exaggerating) yet they deliver a nice, solid dose of color. I’ve been digging the Mauve On in particular but you can …read more

There are black mascaras and there are BLACK MASCARAS. MAC’s new Zoom Fast Black Lash falls firmly into the latter category.
This carbon-black formula deposits an intense amount of pigment on lashes, adding length and even a bit of volume.  While I’ve got long lashes to begin with, I’ve received more than a few “What mascara are you wearing?” questions while wearing Zoom Fast Black Lash. For the record, that’s DEFINITELY a good thing.

While I love the formula and the results, I will just warn that it requires a little extra care for complete removal. I usually use a makeup cleansing …read more

So, hopefully everyone’s really enjoyed all of the New York Fashion Week coverage on Makeup Minute (I know that I enjoyed covering the shows!)  But while there are countless other runway looks that we could recap, it’s time to move on to some equally as fun beauty features, like Hayden Panettiere’s Emmy Awards look from earlier this week.
Celebrity Makeup Artist Amy Oresman created the Neutrogena brand ambassador’s look for the 2009 Emmy’s, where Hayden presented the award for Best Reality Host. Amy was gracious enough to share some tips and product recommendations on how to achieve this glam look at home. …read more

Last weekend, I took a quick weekend jaunt to Nashville for a pre-birthday celebration with a girlfriend. (Yes, my birthday. Let’s not talk about which # it was.) 
As I packed my bag that morning (at the very last minute, of course), I found myself being very selective about the makeup I was taking – I wanted to bring only the bare essentials.  I also thought long and hard about makeup that could be applied with my fingers, as opposed to tools (hence the cream blush!)
Here’s what I was able to pare down to for three days away:

Packed into my Paul …read more

Makeup Artist Amy Oresman created Hayden Panettiere’s look for the New York City premiere of “I Love You, Beth Cooper“, last week. Hayden’s look was inspired by old Hollywood glamour – with a new young twist. This is one of my favorite makeup looks for a starlet. It’s sexy and subtle! 
Keep in mind that Amy’s tips below use all Neutrogena products as Hayden Panettiere is the face of the brand but take a peek in your makeup bag for similar products before splurging on new!
Eyes:
Amy says, “I wanted to create a subtle smoky eye that wouldn’t fight with the bright juicy lip we were …read more

Two is better than one, yes?  Neutrogena certainly thinks so. Their new Nourishing Eye Duos  include two beautiful coordinated colors, each with very special ingredients!
The base color of the Duo (that’s the larger circle!) boasts natural soy, silk powder and Vitamins A, C, & E to condition lids while the accent color includes luminizing pearls to add a bit of glowiness.
Available in eight coordinated color combinations, each Duo includes easy to follow application tips from Neutrogena’s celebrity artist Matin to help you easily create a subtle day or dramatic night look.
My fave is Sugarplum, the lovely pink and purple pair pictured left …read more

Maybelline Shine Seduction.
With 20 seductive creams and shimmers, and the fact that it looks eriely similar to e.l.f.’s Moisture Lip Care, makes me wonder if the colors are better and it if works just as good. (And darn it, I can’t find a picture of it on the web anywhere!)

Neutrogena Mineral Sheers Foundation.
I think I want it just for the simplicity alone. A brush that is already part of the powder? How easy does this look to take in your purse?
What products have you been eyeing up lately?