tarte Cosmetics launches Inside Out

Vitamin-infused lipglosses powered by BORBA nutraceuticals!

Beauty innovators Maureen Kelly of tarte cosmetics and Scott Vincent Borba of BORBA teamed up to make one of life’s inevitables a little more edible.

Doctor’s orders: Beautify from the Inside Out with vitamin-infused lipgloss. The ultimate in double-duty beauty, tarte’s long-lasting, moisturizing lipgloss works to soothe and hydrate lips, while BORBA’s nutraceutical blend delivers powerful skin-caring ingredients. The pomegranate-scented lipgloss is mouth-wateringly gorgeous with its hint of sexy sheen, but it’s the vitamin cocktail that will keep you coming back for more.

This is the first lipgloss that’s actually good for you! So while tarte’s shimmery gloss beautifies you on the outside, BORBA’s nutraceutical blend beautifies you on the inside. Inside Out includes natural ingredients from BORBA’s Age Defying, Replenishing and Clarifying lines:

* Acai & green tea extract help strengthen capillary walls, reduce epidermal irritation and enhance skin’s clarity and radiance
* Grape seed extract & Vitamin C help accelerate production of natural elastin, protecting skin against free-radical damage & restore skin’s clarity
* Vitamins A, E & K act as antioxidants to give you that healthy glow
* Lychee extract promotes long-term skin hydration and chamomile extract soothes skin and helps to counteract redness

Try all 3 shades:

apple-a-day (sheer shimmery hot pink)
om (sheer shimmery nude)
liquid sunshine (sheer shimmery pale pink)

Available at beauty.com come February! Review of it here soon!