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Tuesday, November 24th, 2009

Pretty by Nature

Chic Question: Does this count as green?

July 17, 2008 by admin  
Filed under Living Chic and Green

The following is from Rapunzel’s, a mainstream shop:

Shipping green

Rapunzel’s ships in Environmentally Friendly Packing Materials! Our shipping boxes are made from 30-100% recycled content and our white poly-mailers are made of up to 30% post-consumer content. We always try to correctly match the size of your box to the size of your order. The less weight we ship, the less energy will be needed to ship it. Please be sure to recycle all your packing materials and together we can make the world a greener place!

I’m pretty big about packaging and shipping, but I’m also aware that lots of companies are greenwashing (pretending to be green when they are not).

More recycled materials are great, but I always thought most shipping boxes were at least partially made from recycled materials anymore.

Does that make this Rapunzel’s honest effort to be green or just greenwashing? What do you think?

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