Frederick’s of Hollywood Goes Pink
September 30, 2009 by Aly Walansky
Filed under Breast Cancer Awareness Month, Fashion
My co-writer, Kori Ellis, has been doing an incredible job sharing all the fabulous BCA month pinkness going on.
Frederick's of Hollywood
Well, I am about to share a little something from one of my favorite stores in the history of…forever.
Throughout the month of October, Frederick’s is offering their best-selling bra, the Hollywood Exxtreme Cleavage, in a Pink Ribbon style.
That means it’s, well, pink (obviously), but also 20% of the sales from this item will benefit Susan G. Komen for the Cure. For those of you who don’t follow this stuff – 20% is a huge number. And a lot more than a lot of other companies are donating!
Why I love this design: It has removable push-up pads for a little or a lot of cleavage plus a deep-plunge front with “X” charm. PLUS It makes my boobs look hot and is now in baby pink. The end.
Very cute and for a great cause. I already like Frederick’s but now there’s even more reason to buy from them. I like companies that help others.
Causes are great…but on your lingerie??