….made from grass, sweat, boot leather and heat spray is set to be given away free.

Scent of Success has been developed by computer games manufacturer Sports Interactive – who will be giving away the fragrance with the new ‘Football Manager 2009′ game – and is set to inspire struggling soccer teams.

The perfume is said to have been created by collecting samples from the changing rooms of top teams.

Miles Jacobson, a spokesman for Sports Interactive, said: “If Britney Spears and Kerry Katona can have their own fragrance I don’t see why we can’t.

“Our scent will bring the dressing room into the homes of Football Manager 2009 players, inspiring them for pre-match team talks, preparing them to direct their team from the sidelines and prime them for a tricky press conference.”

At first, I thought, this sounds crazy, but then I thought…hmmm……..This may be under the heading of too much information, but if they are able to capture the scent of a man fresh off the field, I’d love to give this one a sniff.  Grass, musky men, and boot leather.  Interesting.

Image credit: Football Manager.com

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Football Manager 2009 and the Sweet Smell of Sweat??